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5 'Verbal Staging' Statements Sellers Should Make

5/18/2012

A few weeks back, we talked all about (and I mean all about!) statements sellers should avoid making while they’re engaged in what I like to call ‘verbal staging:’ drafting the listing description and marketing materials that create prospective buyers’ expectations about your home. Though the subject started a rollicking conversation, many of you posed the sensible follow-up question: Okay - then what should sellers say??
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